Fertility Care Awards Winner

I was thrilled to win the award for Best Fertility Coach by the European Fertility Society at the Fertility Care Awards in Paris this July. Applications were received from around the world, celebrating and demonstrating excellence in patient care and support. I was recognised for my ‘patient-centred approach, grounded in transparency, empathy and informed choice’.

Fertility coaching comes in many forms, so I was especially proud to highlight how fertility professionals can bring a powerful extra dimension to patient support – not only the safe, non-judgemental space to think clearly, but as a trusted source of information to empower positive decision making at what is a very vulnerable and challenging time.

Many thanks to all the patients who have trusted me to support them through treatment, and thanks to them for all the feedback which has helped me shape my coaching practice into what it is today.